SEO BASED ON 8 TOPICS

ABOUT THE SEO BASED

SEARCH ENGINE FRIENDLY WEBSITE RESEARCH AND ASSESSMENT 

After all optimization efforts are done and the website is not gaining positive results and has poor performance, it is time to use web analytics. This is the process of collating data regarding visitor’s behavior when using the website and then taking that result to improve user experience and website performance. Ultimately, it provides direction to make important website decisions

KEYWORD RESEARCH & BASIC SITE OPTIMIZATION (META TAGS)

 

Keywords is the soul of seo. Keyword research is one of very  important, valuable, and high return activities in the search marketing field. Ranking for the "right" keywords can make or break your website. Search engine optimization professionals research keywords in order to achieve better rankings in their desired keywords.

Google's keyword Tool - Googl Adword: is the importent tool for the keyword research and  the search better keyword for your desired thinks.

 

LINK BUILDING & CONTENT WRITING:



The 2 major factors to rank a website are Back Link and Content.  

Link Building
 

 As the research tell us since the late 1990s search engine use link like a vote. representing the democracy of the web's opinion about what pages are important and popular. Link building is the most important think of seo . if you want to do better seo of website then your link building part also very strong . that is the only way to come traffic on your site .  

Three type of link building 

1 Link creation 

2 Link requests

3 Link attraction  

 

 Content writing :

If your website depends on search engine, you must ask of some question of yourself what is the    content writing and how is working and what type of content will needful of web traffic. Content plays the most important role to rank a website it is also referred as King among factors involved to rank websites.

 

Ten facts of content writing :

writing effective headlines :

content is king :

content writing length :

stay on topic and get to the point:

use of keyword in content :

your biography:

the tag hierarchical:

using meta tag descriptions:

write genuine content :

Images for your content: 

CONTENT SUBMISSIONS (BLOGS, ARTICLES,PRESS RELEASES) :

 

 

 

BLOGS:

How I use social media to drive traffic to my blog . blog is the life of the web traffic , if you do not have blog  then you don’t exist. Blog traffic helps in boosting your blog’s ranking on the search engines. Here I am introduce of some tips on  blogging.

Use wordpress

Use good seo plugins

Customize 404 error pages

Install Google Analytics to track blog traffic

Add share buttons to your blog post 

Guest posting 

Blog commenting 

Use of fast loading themes

 

ARTICLES WRITING : 

Layout matters: start with introductions,continue with a clear structure,and end with standard appendices such as references and related articles.

 

Introductory material,paragraphs,headings ,images,standard appendices,size,articles covering subtopics,information style and tone, news style ,summary style.

There are some tips about the articles:

Understand your target audience.you need to know whom you’re writing for and why they should read it.

Always focused of your target and write about what you thinking .if you have a topic then research something before writeit. And if you write on seo article ,then do all the research first and write after.

Every time think first about your opening paragraph of your article, just like the title,this is what’s going to induce people to keep reading your article.

Use quotes,facts, & statistics .

PRESS RELEASES :

A press release , news release and media release or press statement is a recorded communication directed  by members of the media  for the consider of communicating by editor at newspapers , radio stations , television networks , magazines , television stations .

 

PPC MANAGEMENT & SMO:

 

 

 
Pay Per Click :

Pay Per Click marketing is a method by which companies pay a search engine or website each time someone clicks on their advertisement or PPC campaign is a form of advertising on the internet. This principle is closely connected with that of affiliate marketing. These advertisements could appear on search engines, websites and blogs or advertising networks. Businesses are encouraged to advertise on popular search engines such as Google. Currently Google Adwords and Overture are the two largest pay per click search engines.    

Social Media Optimization :
 

Social media has grown exponentially over  the past few years. Social media marketing is the process of promoting a site , business or brand through social media channels . SMO refers to the use of a number of social media communities to generate publicity to increase the awareness of a product , brand or website like Facebook,twitter,YouTube,Blog...   

 

Company blog

Social networks 

Micro blog

Social bookmarking

Video sharing

Blog comments and forums

 

CHECK & ANALYZE THE PROBLEMS :

First we have to check the website and analyze the problems with help of SEO tools like Google Adword, Google Adseance, and many more we can check our site keywords and Plus link checking, HTML standards compliance, usability and accessibility, what is the current situation and ranking of website in search engines, what is the current Alexa ranking, how many competitive website world wild, how is the traffic Position, where we do batter linking and over view of our site content, we can check our site linking that was ok or not and do something in right direction. What facts are making our website good and bad on search engines? How can we rank better than our competitive website and where we can put our major work in the website? 

WEBSITE RESTRUCTURING & REBUILDING CONTENT:
 

Again we have to focus our website’s content and links, where we can put good content and our links are trustable or do right keywords with informative content. We must change our website structure and rebuilding HTML errors, try to use safe black head SEO techniques if your website needs that. But best way to use only white head SEO techniques and use proper and informative and high quality content. We have to taking care of visitors how they can reach our website in short of time. Use headings, subheadings, bullet points and visuals to break up blocks of text. Website must have proper on page and off page seo.

 

VISIBILITY CHECK & REPORT GENERATION (WEB ANALYTICS):

It is time to generate the report of website and check the visibility of website over the search engines and complete the total web analytics of our website. After web analytics done by you if your website will not rank well and your website will not appear on first page of search engine then you have to move future and let’s do SEO again. And remove the errors of your website like find new and high competition keywords, and correct your website’s on page SEO properly and off page also, try to put that unique and quality information about your website is based on. Do not forget major and important part of social media optimization and do well this time by submission directory, by blog writing, forms posting, and analyze the backlines of your website and do not forget content is everything all ways and rank well over the search engines.